BLUE DATA MINER
Ideal for CRM applications,MINER a is intuitive, simple-to-learn, and powerful. It runs entirely on the Internet, which saves you aggravation and money. It is low cost also because it uses your existing databases to help you
Easy to learn and use, MINER is a flexible CRM system that analyzes existing
company databases to:
Review customer sales and service records
Set and meet goals in marketing and sales
Explore customer behavior
Detect trends
A Data Warehousing Institute survey of 1,516 businesses found companies spend $500k to $4M
on a CRM system. But afterwards, “only 7% of the respondents have a mature CRM system in place …”.
In the 4/22/01 issue of IBD, a software partner of Siebel (Inforte) said, “Without … a compelling
reason for end users to use it, even the most perfect technology solution will not move
individuals to adopt the system.” The keys to MINER’s
success are (1) it is easy to learn and (2) it produces instant results effortlessly.
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